Robert Mazzucchelli, the founder of SportsEdTV, spoke with Chad Kaleky from Cosmic Design on the Failing to Success show. Robert is a former tennis player who spent most of his life in advertising and marketing, running big agencies worldwide. He got into sports education when a friend asked him to help write a book about tennis. He found that learning sports online was fragmented, with thousands of coaches teaching a lot of different sports without any leading brands. So, he decided to create the leading brand of sports education with only content from vetted world-class experts.
SportsEdTV has a vast library of videos on various sports that are filmed in cinema quality. It has filters on its site that allow viewers to search for content based on their age and level. They can also search for specific topics within a sport. The experience is self-guided, and as viewers start looking at content, related content is recommended, and the experience is curated for them. The site also has a massive library of blogs written by experts, a community where people can meet, and a marketplace where viewers can buy coaching services or equipment to make their improvement journey more complete.
SportsEdTV is also very active in social media and has about 770,000 followers on its channels. The company is only a little over five years old, but it has experienced rapid growth due to the pandemic. Viewers can get started by visiting the SportsEdTV website and exploring the various content available.
Add us on:
Robert Mazzucchelli from SportsEdTV: https://sportsedtv.com/
Chad Kaleky from Cosmic Design: https://www.cosmicdesign.io/
00:01:47 SportsEdTV Content
00:04:16 Startup #4
00:05:11 The Story of Startups
00:06:57 Picking Yourself Up after a Big Hit
00:08:53 Contact Robert