In this episode, Preston Junger, co-founder of Mile Square Labs and VP of Restaurant Solutions at Nift, shares insights on building a successful company culture. He emphasizes the importance of organic culture development, matching the right people to the organization's needs, and maintaining excitement and hard work. Preston also discusses the evolution of culture, highlighting the need to treat team members well and believe in long-term goals.
Preston delves into his journey post-Yelp, explaining how his experiences led to the founding of Mile Square Labs. He outlines the challenges he faced and how these inspired him to help early-stage companies build their go-to-market strategies. Through Nift, Preston explains how the company replaces traditional advertising with gifting moments, benefiting both e-commerce and restaurant groups by acquiring new customers.
Chapters
00:00 Intro
00:14 Company Stats
00:39 Nift and Its Impact
01:20 Building a Strong Company Culture
03:20 How Nift Supports Restaurants
06:02 Preston's Journey Post-Yelp
09:30 Founding Mile Square Labs
11:22 Connect with Preston
Culture should develop organically, matching the right people to the organization's needs, and maintaining excitement and hard work to drive growth and revenue.
Culture is crucial for aligning the team with long-term goals, fostering a sense of shared purpose, and ensuring sustainable growth.
Nift uses a two-sided marketplace to provide gifting moments that replace traditional advertising, helping restaurants gain new customers through surprise and delight moments.
Transitioning from Yelp to consulting, I faced the challenge of finding a role that matched my passion and expertise, leading to the founding of Mile Square Labs to support early-stage companies.
Mile Square Labs helps early-stage companies build go-to-market strategies, providing a strong foundation for growth and realistic expectations for key hires.
