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How Blueshift's Customer Engagement Platform Uses AI to Analyze Customer Data with Jason Shugars

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April 29, 2023

In this episode of the "Failing to Success" podcast, Chad Kaleky, the host of the show, interviews Jason Shugars, the CEO of BlueShift, an AI-based customer engagement platform. Shugars explains how AI is the core and focus of BlueShift's platform and how they use it to engage with customers intelligently. BlueShift is an omnichannel marketing platform that allows customers to reach out to their consumers across any channel they want. Using AI, BlueShift can look at the channels a customer prefers and provide the right message at the right time, increasing engagement rates. BlueShift is also a customer data platform that creates a single customer view, allowing customers to tailor their marketing experience to each individual consumer.

The conversation starts with Chad asking Shugars about how BlueShift implements AI. Shugars explains that AI is the core and focus of BlueShift as a platform. They use AI to engage with customers intelligently and provide the right message at the right time across any channel the customer wants. BlueShift uses AI to analyze the data a customer provides and create a single customer view, which tailors the customer's experience to their preferences.

The conversation then shifts to obstacles that Shugars has encountered along his path of being involved in Blueshift. Shugars explains that one of the obstacles they faced was finding the perfect product-market fit, which they achieved in 2019, leading to the success of their customers.

Overall, this podcast provides insight into how AI can be used to engage with customers intelligently and provide the right message at the right time. Blueshift is an omnichannel marketing platform that allows customers to reach out to their consumers across any channel they want. Using AI, Blueshift can look at the channels a customer prefers and provide the right message at the right time, increasing engagement rates. Blueshift is also a customer data platform that creates a single customer view, allowing customers to tailor their marketing experience to each individual consumer.

Timestamps:

00:00:00 Intro

00:00:21 How BlueShift Uses AI

00:03:49 Obstacles Along the Way

00:07:53 Contact Jason

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About Chad Kaleky

Chad Kaleky will act as your host and guide on this journey. A seasoned entrepreneur with a passion for sharing the unvarnished truth behind success, he has walked the same path as many of our guests. Chad brings a unique perspective that bridges the gap between aspirations and reality.

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BlueShift

Chad Kaleky conducts an interview with Jason Shugars on his podcast "Failing to Success" on Apr 29, 2023. The discussion revolves around Jason Shugars's success after overcoming challenges at BlueShift. The information shared about BlueShift is derived entirely from this podcast episode.

Want to grow your business like BlueShift? Learn their growth marketing hacks!

You're in! Look out for the next episode in your inbox.
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Jason Shugars

In this episode of the "Failing to Success" podcast, Chad Kaleky, the host of the show, interviews Jason Shugars, the CEO of BlueShift, an AI-based customer engagement platform. Shugars explains how AI is the core and focus of BlueShift's platform and how they use it to engage with customers intelligently. BlueShift is an omnichannel marketing platform that allows customers to reach out to their consumers across any channel they want. Using AI, BlueShift can look at the channels a customer prefers and provide the right message at the right time, increasing engagement rates. BlueShift is also a customer data platform that creates a single customer view, allowing customers to tailor their marketing experience to each individual consumer.

How did Jason Shugars With BlueShift Grow Their Business?

In this episode of the "Failing to Success" podcast, Chad Kaleky, the host of the show, interviews Jason Shugars, the CEO of BlueShift, an AI-based customer engagement platform. Shugars explains how AI is the core and focus of BlueShift's platform and how they use it to engage with customers intelligently. BlueShift is an omnichannel marketing platform that allows customers to reach out to their consumers across any channel they want. Using AI, BlueShift can look at the channels a customer prefers and provide the right message at the right time, increasing engagement rates. BlueShift is also a customer data platform that creates a single customer view, allowing customers to tailor their marketing experience to each individual consumer.

The conversation starts with Chad asking Shugars about how BlueShift implements AI. Shugars explains that AI is the core and focus of BlueShift as a platform. They use AI to engage with customers intelligently and provide the right message at the right time across any channel the customer wants. BlueShift uses AI to analyze the data a customer provides and create a single customer view, which tailors the customer's experience to their preferences.

The conversation then shifts to obstacles that Shugars has encountered along his path of being involved in Blueshift. Shugars explains that one of the obstacles they faced was finding the perfect product-market fit, which they achieved in 2019, leading to the success of their customers.

Overall, this podcast provides insight into how AI can be used to engage with customers intelligently and provide the right message at the right time. Blueshift is an omnichannel marketing platform that allows customers to reach out to their consumers across any channel they want. Using AI, Blueshift can look at the channels a customer prefers and provide the right message at the right time, increasing engagement rates. Blueshift is also a customer data platform that creates a single customer view, allowing customers to tailor their marketing experience to each individual consumer.

Timestamps:

00:00:00 Intro

00:00:21 How BlueShift Uses AI

00:03:49 Obstacles Along the Way

00:07:53 Contact Jason

Notable Questions We Asked Jason Shugars

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