Welcome to “Failing to Success”, in this video, the host Chad Kaleky interviews Noel Beres, the founder of Advanced Marketing Solutions USA. Beres explains how he transitioned from a career in financial services and insurance to marketing. He recognized the lack of good data, which was a pain point in the industry, and decided to create an authentic data publishing and generation platform. Beres discusses his journey in building his company and how he plans to exit the business by being acquired. He emphasizes the need to have an exit strategy in mind and to look ahead when conducting business.
Beres shares his journey of transitioning from a career in financial services to marketing, where he recognized the pain point of a lack of good data in the industry. He then built an authentic data publishing and generation platform, and shares his exit strategy of being acquired. Beres emphasizes the importance of having an exit plan and of looking three cars ahead when conducting business.
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